职责描述： As a Media Analyst, you will be responsible for analysing consumer and media data and drive the media agenda in the region, ensuring an effective utilization of media channels to enhance customer relationships, improve customer experiences, and drive business growth. Your role involves overseeing data management, implementing media strategies based on Global guidelines and collaborating with cross-functional teams to leverage media data and analytics to form the media strategy and agenda across all media channels. You will play a key role in optimizing media investments through all relationship phases. Data